Our Story



 verb - in·dent \ in-ˈdent \ form deep recesses or notches in (a line or surface)

Our name reflects our hope that you will become indented by our content and that you will be marked deeply after immersing yourself in our journal.  

The Indent Journal mission is to take every individual on a journey of self discovery.  To be present in the world around us and make conscious decisions every day that empowers our most authentic self.

We are not concerned with fads and the noise of a commercial world.  We are concerned about the state of our planet, the state of human society, the state of our well being and being tapped into our true potential. 

Our success will be measured by you, our reader, that you will feel compelled to make one small decision to change after reading our platform.   It is visibly seeing those small indents create a change in the communities we live in, but most importantly ourselves. 





When you buy a copy of Indent Journal you are supporting a small local business.  We are not a major media conglomerate we are a creative group of freelancers with our hub based in rural New Zealand, Kuratau.  We are friends, travellers, photographers, designers, writers, adventurers and homemakers.

We came together to create a journal that has beautiful clean design, content that is authentic and real, and a quality sustainable print magazine, which is textured and smells of paper press.  Our journal is printed in Palmerston North, New Zealand and shipped to our hub where we distribute ourselves.  Every journal is touched by a human hand, wrapped and distributed to your door.

We love what we do and we want you to know that we appreciate you, our customers.  We are new and we want to do the best job possible, so if you love what we are doing or you have feedback we would love to hear from you.

With love,

Indent xx